Lucy Florence is a photographer, videographer and content creator based in Bristol. With a love for the ocean, surfing and the outdoors, her work explores fashion, lifestyle and travel, often on 35mm film.

Born in the Yorkshire Dales, but since moved south where she studied a degree in Fashion communication at Bristol, Lucy often roots her work in britishness influenced by her northern upbringing.

Since then she's shot for a number of fashion and lifestyle brands, including The Wave, Rivermouse, Adam Jones, and content for brands such as Hollister, Motel rocks and Organic basics.